Strategic Planning & Branding•Develop and execute comprehensive marketing strategies aligned with business objectives•Manage brand positioning, messaging, and corporate identity across all channels•Monitor market trends, competitor activities, and customer insightsCampaign Management•Plan and manage integrated marketing campaigns (digital, offline, events, PR)•Oversee content creation for websites, social media, email marketing, and advertisements•Ensure timely execution and quality control of all marketing materialsDigital Marketing•Manage digital platforms including website, social media, Google Ads, and SEO/SEM•Track campaign performance using analytics tools and optimize for ROI•Coordinate with agencies and vendors for digital and creative supportBudget & Performance Management•Prepare and manage the marketing budget effectively•Measure and report on the performance of marketing campaigns and KPIs•Provide regular reports and insights to managementTeam & Stakeholder Coordination•Lead, guide, and support the marketing team•Collaborate with sales, leasing, and other departments to align strategies•Coordinate with external agencies, designers, and media partnersQualifications & Experience•Bachelor’s degree in Marketing, Business Administration, or related field•5–8 years of marketing experience, with at least 2–3 years in a managerial role•Experience in real estate / property marketing (preferred, if applicable)•Strong knowledge of digital marketing tools and platforms•Excellent communication, leadership, and analytical skillsKey Skills & Competencies•Strategic thinking and problem-solving•Campaign planning and execution•Digital marketing & analytics•Budget management•Team leadership and stakeholder management•Strong presentation and reporting skills
Education:•Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.•MBA or professional marketing certifications (e.g., CIM, Digital Marketing) is a plus.Experience:•Minimum 5–8 years of relevant marketing experience.•At least 2–3 years in a managerial or team leadership role.•Experience in real estate, property, retail, or B2B marketing is preferred.•Proven track record in planning and executing marketing campaigns, both digital and offline.Skills & Competencies:•Strong strategic thinking and business acumen.•Proficiency in digital marketing tools (Google Ads, SEO/SEM, social media, email campaigns).•Excellent communication, presentation, and interpersonal skills.•Leadership and team management capabilities.•Analytical mindset with experience in tracking KPIs and measuring ROI.•Creativity in branding, campaigns, and marketing collateral.•Budget management and vendor coordination experience.Personal Attributes:•Results-oriented and self-motivated.•Strong problem-solving and decision-making ability.•Adaptable to fast-paced environments and changing priorities.•Collaborative mindset, able to work across departments.
